Wednesday, January 20, 2016

Google X hatched a new Logo to its Moonshot Incubator

Ever wondered how a logo can make all the difference?



The Launch…

Since the recent new formation by the parent company Alphabet, lots of changes are taking place within its subsidiaries. It all started by rebranding these subsidiaries with an even more superior identity. Google Ventures changed its name to GV, Google Life Science as Verily, and finally, Google X is now called “X” which is the secretive moonshot lab of Google.

The Lab…

This Lab is where all the ideas are brought to reality through a new group called Foundry. It is best known for the products such as the Google Glass (wearable screen), Loon (internet-beaming balloons), and Wing (Delivery Drones). The newly branded name is represented by an epic 3D yellow X logo. This subsidiary is set on foot to drive innovations that believe in shaping the world to a better place where technology dwells.

The Fact…

Rebranding is no ordinary thing as it involves redefining the most important aspects of the company to skyrocket its business to greater heights. The completely rebranded “Logo” is what identifies the business’s position in the market and creates a massive hype across the globe just like Google did. This means opportunity!

To create a design, it takes a lot of creativity and artistic stamina to deliver something that punches the prowess of the business in the market. There are several companies which designs logos, websites, and other elements. But to create something that speaks volumes about the organization or a business, only the experts in the industry can do it.

Takeaway…

SIM is one of the companies that houses design experts with experience over a decade in the industry. We have worked on diverse projects which involves Branding, Promoting, and Advertising the businesses on Google to help businesses establish a powerful brand that sees only results once they partner with us.

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